Natural Looking Makeup Application

natural look makeup application mb york

I wanted to share my thoughts on makeup application, and what men really think about it. Having worked with thousands of women, I have heard the same things over and over, so I can say with certainty that most men don’t like a heavily made up look.

Enter The Kardashians…

Bringing theatrical makeup application to daytime with millions of girls following, I can’t help but wonder why women would follow their lead over listening to the men that love them, whether it be their fathers, husbands or boyfriends. I know there are men out there that love their wives no matter what their makeup or lack thereof looks like, but I have also had men whisper to me that they hate it, and words to the effect of “they think know better!”

I also can confidently say that there have been countless times I have done someone’s makeup, and the client tells me later that the minute they walked in the door, their husband commented on how great they look. They even go so far to say, go back and buy everything she put on your face. That is my testament to the fact that men don’t hate makeup, they just hate bad makeup, and unfortunately they rarely see what they would consider a good makeup application.

A Natural Look

We all know, men like you to look natural! They want to see you, and notice your beautiful eyes, lips, and cheekbones, and not worry that if they lean over to kiss you they will end up with orange foundation on their collar, smeared lipstick on their lips, and look like a drag queen themselves when half of your makeup application is transferred onto their face when they kiss you. If you are going for the “look but don’t touch” effect, and want to put up a wall between you and a man, this is a great way to do it!

What Your Makeup Application Says About You

Which brings me to dating, and what your makeup application says about you. For starters, anything that is bright or bold is going to compete with the attention you want focused on getting to know you! Do you really think strip eyelashes or caked on mascara makes you look confident? Maybe it looks like you are trying too hard, or that you have been on a 3 day bender, not bothering to apply fresh mascara and have been building it up over several days time. Lining your inner rims also looks dirty, makes your eyes look beady and smaller, and although you may feel edgy, he feels like he wishes he could take a napkin off the table and wipe it all off so he can see what you really look like. All the while, he is secretly thinking, “What on earth does she look like without the mask on? What is her skin color under the thick orange foundation and cake powder?”

OK, maybe I am going to far, and he isn’t thinking any of this through, but subconsciously you are saying, “Hi. I am a very high maintenance woman. I spend hours getting ready to go out, and looking flawless is more important to me than getting to know you.” I also get that you feel you have to stand out when you are maybe on and any potential date is getting 3 possible new matches during your first coffee or dinner date.

So What’s a Girl to Do?

Look gorgeous but not like you are wearing anything at all. Just a little light lip, dewey skin, and soft mascara with a smudge of liner. I know the “how to get the look” in the major beauty magazines tell you to do just that to look like the supermodel on the cover, but as an expert, I can tell you they are leaving out several steps, and to pull off a natural look, you want you skin to look flawless first and foremost.

It’s Not All or Nothing!

It seems to be an all or nothing option most women think they have. Either they wear none, because they don’t know how or don’t have the confidence to apply it or they go over the top with the wrong colors and technique and are married to it for years on end. Everyone can relate to the department store make-over where they leave with hundreds of dollars worth of products and clueless about how to apply it.

Lady Diana or Lady Gaga?

My goal is to teach you how to apply makeup like the girl next door, not the hooker next door. Think Princess Grace, or Princess Di, not Lady Gaga. Men don’t want to take the circus to dinner. Think more Lady Di than Lady Gaga.

Eye Makeup for Dummies

My Paint by Numbers Eyeshadow Kit teaches you, with all the tools included, how to do a flawless eye makeup application. 6 shadows, 3 brushes, a fool-proof diagram and the confidence you need for your true self to shine! Also, consider a custom blended foundation. You need a color matched perfectly to your skin so only you know you have it on. Your pores should show through, and your skin tone being evened out ensures that your beautiful eyes will have center stage.

So tone it down a little, but expertly and watch the men in your life fall in love with your confidence!

MB York

Mary Beth York is recognized globally as a makeup artist, spa developer and the creator of her signature line of cosmetics, Beauty Ammo. Her makeup kits have become staples on the sets of shows such as Desperate Housewives, One Tree Hill, Dancing with the Stars and The E! Network.

One thought on “Natural Looking Makeup Application

  1. Joey says:

    I missed the complimentary consultation at Desertique yesterday, January 19th.
    I am interested in knowing if I can still get a consult?.

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